Autobidding
Bid pricing is hard… At scale, it's really hard!
Let autobidding and second price auctions set optimal bid prices that get your advertisers their performance goals.
Adjust my bids for me
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From Rigorous Research
“Instead of asking the advertisers for fine-grained bids on potential keywords, auto-bidding products solicit high-level objectives and constraints”
Towards Efficient Auctions in an Auto-bidding World
Yuan Deng, Jieming Mao, Vahab Mirrokni, Song Zuo
Secret to Long-tail Adoption
75% of the vendors prefer autobidding to manual bidding.
Adjust my bids for me
Dynamically Adjust Bids
On the dashboard, just specify products to promote, a budget, and time frame and turn on autobidding.
Set ROAS Target
Autobidding dynamically adjusts bids to ever-changing auction environment factors to save you time and money.
Stress-free Advertising
Advertisers get a hassle-free experience and vendors see
high returns!
How it Works
Before Autobidding
All users need to manually set bids, for each product, that takes a lot of time and can cause missing targets.
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With Autobidding
Let the machines bid for you!
It’s a set-and-forget! Our algorithm takes into preferences for ROAS targets on both marketplace and advertiser level.
Optimized for Performance
Our ML algorithms determine the optimal bid price for your ad campaigns’ success.
Dynamic Adjustments
Stay ahead of the game with bids that factor in time of day, location, keywords, and more.
Autobidding, Auctions, and Automatic Growth
“70% of Google’s advertisers use autobidding. 80% of Pinterest’s cost-per-click revenue comes from autobidded campaigns. What is autobidding, and why has it become so popular?”
Read this blog post from our Co-Founder and Chief Scientist Michael Ostrovsky to learn more about autobidding and see why big tech loves autobidding!
More Game Changing Tech
Quality Scoring
Relevancy matters when serving ads and our algorithm ensures that quality ads are rewarded. High relevance equals higher performance and lower CPC
Real-Time Reporting
Every second counts when you’re advertising. Offer support and troubleshoot faster as each impression, click, and conversion is reported in real time.
World-Class Economics
With 30+ years of experience creating auction-based ads platforms for the biggest tech companies in the world, we created solutions that simply and seamlessly work!
Pacing
In the ad auctions marathon, pacing matters! Our algorithm paces your budget to enter you in the auctions at the best times for highest possible returns. All automated!
Payment Support
Secure, trustworthy, and traceable! An interconnected payment system with multiple currencies, automated invoices, credit issuance!
