Pick the right retail media solution for your business

Take a look at our side by side comparison with CitusAd to see how we stack up against: Mindset & Innovation, Privacy & Data Regulation, Performance Based Scaling, Flexibility & Customization, Reporting and Integrations.

Side by Side Differences

There's a lot of elements to look at when deciding who to partner with. This table highlights a few key points we hear:

Product

Bidless™ retail media platform with machine learning and AI-powered auction technology including; Auto-bidding, pacing and quality score.

Product

No auto-bidding. Full programmatic server and manual decision API.

Privacy and Security

Third party cookie-free, General Data Protection Regulation (GDPR) compliance, Service Organization Control (SOC) Type 2 compliant.

Privacy and Security

Reliance on 3rd party cookies, GDPR and SOC Type 1 compliant.

Performance Based Scaling

Exclusive ROAS optimization seamlessly integrated within the dashboard driving unparalleled performance-based scaling.

Performance Based Scaling

Their approach lacks the flexibility and scalability demanded by the modern retail media landscape.

Flexibility & Customization

Unparalleled modularity, offering a platform and full stack of 7 APIs for customization and an extensive amount of integrated solutions.

Flexibility & Customization

Inflexible platform with limited in-house components, leading to restricted control and autonomy for marketplaces.

Reporting

Fully event driven real-time reporting with Snowflake.

Reporting

Can take up to 48 hours for data to reflect in the dashboard which hinders the ability to make data-driven decisions.

Integration

Fast integration within 3-4 weeks with our API first approach or within days via our out of the box proxy low-code integration system.

Integration

Slow integration. It can take up to months to integrate full with Kevel.

Self-Service

Intuitive self-service interface.

Self-Service

Charges additional costs for self-service feature.