Introducing the Agency Dashboard: A New Investment Channel for Agencies and Brands

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A New Investment Channel for Agencies and Brands

The Agency Dashboard serves as a powerful new investment channel for agencies and brands, enabling them to reach multiple marketplaces from a single platform. We are thrilled to offer a solution that optimizes operations for both agencies and brands, while simultaneously providing Topsort’s retailers with access to new demand and increased spending opportunities.

With this new product, brands can manage all their retail media marketing efforts in one centralized place. This allows agencies to save time and allocate resources more efficiently. By leveraging Topsort’s Ad Network, agencies can extend their reach to a broader audience of online marketplaces.

Key Benefits

  • Effortless Advertising: Advertise products across the entire Topsort Ad Network in just a few steps.
  • Centralized Management: Manage all your retail media campaigns from a single, easy-to-use platform.
  • Broaden Your Reach: Expand your marketing efforts by accessing Topsort’s network of retailers and marketplaces.
  • Cost Efficiency: Save on costs by consolidating platforms and streamlining operations.
  • New Revenue Opportunities: Marketplaces can gain additional spending by simply activating this feature.

You can book a call with our sales team to explore the product in more detail! 

How It Works?

Sponsored Listing Campaigns

Brands will have access to their own dashboard where they will be able to create and manage Sponsored Listing campaigns across Topsort network of marketplaces and retailers. Just like a regular SL campaign, it can be created in 3 simple steps:

  1. Product Selection: Choose products based on available inventory.
  2. Optimization Balance: Decide between optimizing for reach or ROAS.
  3. Budget Definition: Set your budget and launch.

On the other hand, marketplaces will now find an option in their dashboard to enable this product, granting permission to brands to advertise products in their website. This feature can be deactivated at any time.

Reporting

Agencies gain access to comprehensive campaign data, including key metrics like ROAS, CPC, total impressions, clicks, and attributed sales. This real-time data helps monitor and adjust campaign performance as needed. Marketplaces can also see the impact of brand campaigns directly in their dashboards.

Get Started with the Agency Dashboard Today!

Ready to revolutionize your marketing efforts? Get in touch with our sales team to learn more about the Agency Dashboard and explore the best options for your team. 

Dive into the future of streamlined, efficient retail media marketing with Topsort today!