Demand Side · Brands & Agencies

The first DSP built for
retail media.

Buy retail media inventory across marketplaces, retailers, and commerce platforms from one place. Unified bidding, targeting, and closed-loop measurement.

Brand Budget$1.5M
Toppie DSPUnified Buying Platform
Retailer AGrocery
Retailer BElectronics
Retailer CPharmacy
Retailer DFashion
The Problem

Retail media buying isfragmented.

Brands must manage separate logins, different UIs, different data, and different reporting across every retailer.

Unified Buying

One platform.Every retailer.

Brands
Agencies
Toppie DSP
Search Ads
Category
Display
Offsite
In-Store
Commerce-Native Signals

Targeting powered by
commerce data.

Unlike traditional DSPs, Toppie DSP uses real commerce signals — search intent, product demand, inventory levels, and category trends — to dramatically improve targeting and performance.

Tomi Agent
Campaign$1M Beauty Campaign
Auto-allocated across
Retailer A
Retailer B
Retailer C
✓ Optimized automatically by Tomi
AI-Powered Planning

Tomi plans.
Toppie DSPexecutes.

Tomi builds the media plan — allocating budgets across retailers based on performance data, category fit, and audience reach. Toppie DSP executes it in real-time.

Cross-Retailer Reach

One buy. Every retailer.

Brands reach consumers across multiple retailers with a single campaign. No more juggling six platforms for one product launch.

Beauty Campaign
One Buy
Measurement

Closed-loop.Cross-retailer.

The thing agencies have been asking for — unified performance reporting across every retailer, with real sales attribution.

The Stack

The retail mediaexchange layer.

Together, Toppie DSP and Toppie Private form the operating system of retail media.

Buy retail mediasmarter.

One platform, every retailer, closed-loop measurement. The way retail media buying should work.

Get Started Free

Start building in
minutes, not months.

Drop your work email and we'll set you up with API access, sandbox environment, and a personalized onboarding call.

Live in < 30 days
From first API call to production ads, most teams launch in under a month.
3 API calls to start
Run an auction, serve an ad, track a click. That's it. You're monetizing.
< 10ms auction latency
Real-time ML-powered auctions that don't slow down your user experience.